Blog - Growth Generators

How long does it take for SEO to pay off?

Search Engine Optimization (SEO) is on every tongue across the world wide web. Unfortunately, there is plenty of misinformation and, well, vagueness surrounding SEO. If you’ve been wondering about SEO and asking yourself how long it takes to work, look no further. We’ll go into detail about what SEO is, how long it takes, and how you can set your website up for SEO success. Let’s go!

What is Evergreen Content?

In a lay man's language, evergreen content continues to remain "fresh" long after being published. We're talking about content that continues to attract traffic over a long period. It is the type of content that stays relevant years after you hit the publish button.

B2B Content Marketing Tactics that Work

A 2020 Content Marketing Institute report shows that up to 69 percent of B2B marketers use some sort of content marketing strategy. With such stats, it is correct to conclude that B2B content marketing is critical if you want to stay ahead of the curve. And, speaking of curves, the content marketing learning curve isn't that steep. Still, you have to know the basics of inbound marketing and, most importantly, implement everything correctly.

Digital Marketing vs. Traditional Marketing

Marketing is in constant motion. That's why any serious business owner should keep up with the latest marketing trends to stay ahead of the curve. There are two main categories of marketing for business – traditional and digital. In this post, we'll take a closer look at the two, the benefits of each and which one should choose. Keep reading.

How Digital Marketing For Technology Is Different From Standard Marketing

Marketing in all its forms is about connecting with your consumer at the right time and place. It is all about gauging the need and creating a gap that can be filled with a tactical marketing strategy. The recent decades have seen a surge in internet usage, and hence marketing has to be spearheaded by a robust digital campaign. You have to reach the consumer where they spend the maximum time – on the internet.Digital marketing has been instrumental in helping brands stay relevant in the times of the internet. The brand equity is now built by visibility across different channels. Traditional products, as well as technology-based products and services, have been benefited by digital marketing processes.

Why Does Your Google Search Console Dip On Saturdays

The Google search console allows you to optimize the visibility of your site and check its indexing status. At the moment, it is one of the most powerful tools to decipher the reasons for the feared slump in traffic. By combining Google's search engine optimization tools with Google Analytics, you can identify the culprit (s) behind your traffic decline.

UX and SEO – How to Use the Two to Rank in SERPs

User Experience (UX) is crucial when it comes to your website's success and, by extension, your business.If you're still debating whether UX has any impact on your business's performance, here are a few stats to think about; 88 percent of users are less likely to revisit your website if they didn't like the experience. (TopTal)40 percent of people are not willing to wait for more than 3 seconds for your website to load. (Think with Google)39 percent of users will stop engaging with your content if images take too long to load. (Inc)Visitors are 5 times more likely to leave your website if you haven't optimized it for mobile.(Google)Every $1 invested in user experience yields $100 – that’s an ROI of 9,900 percent.

Whats Better? Textbroker Vs ProBlogger

Do you choose Textbroker or ProBlogger, and why do you want to pick either platform? Chances are you reading this article because you're looking to make a choice between these two platforms. First, I must say congrats because that means you have chosen to move forward with a content marketing strategy.

Conversion Rate Optimization - Everything You Need to Know

Businesses no longer focus only on sending traffic to their website but also focus on how they can best make their website users take an action that they want, this could be either to make them purchase something, sign up for an email or any other activity the businesses want the visitors to do.

How Do Blog Posts Help SEO and Boost Your Search Ranking

You've heard 77% of internet users read blog posts every day. So, blogs can be beneficial for your business. Click to read more!

Linkedin Engagement

Have you been having trouble getting better responses and engagement from your posts? This is something everyone can struggle with but having the right strategies set in place will make your life a whole lot easier.

Content Development

One of the things you hear if you're a business owner is content. You see ads and telemarketing calls about content. But what exactly is content and how do we develop it? In one of our previous blogs, we talked about website content. Essentially, it's the wording that allows your website/page to be able to get shown up, aside from some other things. But the development part is what most people find trouble with. Content development is specifically defined as researching, producing, and publishing information to meet a strategic goal. What we need to do is define your goal, and take the steps to get there as easily as possible.

Keywords

Website content is the reason you’re reading this right now. It’s the creative writing that allowed this site to show up when you were surfing the web. What exactly is website content? It’s the quality writing on the site that allows it to show up in front of people that are directly looking for that search. In this case, we’re surfing for website content and clicked on this page directly. Looks pretty nice, good colors, but the thing that allowed it to show up is the quality content.

#hashtagmania

For the older generation, the Hashtag symbol started out as a boring old pound sign. Now it has transformed into a social media mechanism to generate a large viewership. Social Media such as Twitter and Instagram have taken Hashtags to the next level by using the Hashtags to gain followers and retweets. People and businesses take part in the Hashtag mania all the time, without even knowing the purpose of the Hashtag. Sure they're fun to use, but what exactly does the Hashtag do?

How do you market an IT company and why should you do it?

IT marketing is far easier than anyone thinks for several reasons, but it's a great idea to have an expert help you out. In order to market an IT company first, you have to look at why someone might be shopping for an IT company.